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AW CONSTRUCTION – Smile Direct Club

AW CONSTRUCTION – Smile Direct Club

Smile Direct Club – AW Construction have completed several fit-out projects as main contractor for Smile Direct Club and have taken great pleasure in undertaking all of them so far. When our client, “The world’s largest direct clear aligner company” approached AW Construction to discuss their UK based growth plans and how they were planning to expand across several major cities across the UK, we couldn’t wait to get started and be a part of this roll out.

Here you can see a brand-new Smile Direct Club branch in London Aldgate, with a few images from start to finish. We were handed the keys to an already occupied unit, so over the course of this project, we were able to complete the full strip out and white boxing of the original unit before we began works on the fit-out aspect of the job.

During the fit-out stage,  we installed new partitions to create two additional rooms for the client to have their immaculate, new scan suites in. In total we completed the fit out of 4 scanning suites, along with the complete decoration of the entire unit, fitting of brand-new carpets, as well as installing all requested fixtures and fittings.

The result was a brilliantly finished unit and a very happy client. As always, thanks to all our construction crews on the ground and those at Smile Direct Club, we look forward to refitting and converting more stores during 2022.

Check out the completed store at Oxford Circus, London.




AW Construction is a company with a proven track record of dependability, ingenuity, and commitment, delivering quality projects and services to the commercial construction sector throughout the UK – on time and on budget.

Our client base is varied, from well-established property management companies, to independent retailers, to National Chains found on the UK’s High Street, including the likes of Savills, Landsec, McArthur Glen, Lidl,  M&S, Smile Direct and more. Whether you have one store or multiple sites across the UK we have the capacity to be able to meet your requirements.

Delivering projects to the highest standards working within a variety of sectors including retail, hospitality, leisure, office, and banking we have a wealth of experience in operating across the UK with a directly employed workforce.


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